Basepath Announces Partnership with Fowler Ave Collective
Fowler Avenue Collective Supports University of South Florida Student-Athletes
Tampa, Florida (June 5, 2023) – Fowler Avenue Collective supports University of South Florida (USF) athletes with their name, image and likeness (NIL) rights through donations, fan experiences and more. Fowler Ave has exclusively chosen Basepath software to streamline their NIL operations. Basepath provides automated task assignments, payments, contracts, analytics and communication to USF student-athletes, administrators, and Bulls supporters.
“After evaluating the NIL software options on the market, it was clear to us that basepath is the most efficient technology for our unique needs,” said Fowler Ave Co-Founder and Chairman Corey Staniscia. “We are incredibly excited for the support that Basepath’s system will provide the Bulls student-athletes.”
Basepath’s NIL software provides an entire operational ecosystem that allows not only collectives but also university athletic departments, booster clubs and foundations to view all NIL activity on a simple dashboard. Organizations can use the best in class software to send and receive tasks and payments to student athletes while tracking details for NCAA compliance. NIL organizations can raise funds for athletes with membership tier subscriptions and donations support. The Basepath wallet capabilities in the mobile app for student-athletes provides custom financial education and tax estimations based on their income. Combined, Basepath technology is the easiest way to operate an NIL program.
"Basepath is thrilled for Fowler Ave to utilize our software’s abilities internally with a shared purpose of improving operations in the NIL space," said Basepath Founder and CEO Thomas Thomas Jr. "With a new way of automating daily tasks and activities, Fowler Ave staff, athletes and members will now have more time to focus on increasing NIL opportunities and thinking bigger-picture."
Within the Basepath platform, Fowler Ave staff can also send customized texts and emails to athletes and donors through the Mailchimp integration to increase communications about athlete assignments, upcoming events, NIL opportunities and transactions.
On Basepath, student-athletes will receive direct deposits (ACH) to their linked bank accounts and financial guidance including 1099 tax information in their Athlete Wallet, which compiles all of their income such as NIL earnings and grants in one place in order to help evaluate their NIL investment. With real-time analytics and performance metrics that provide valuable insights, athletes can measure the impact of their marketing efforts, make informed decisions about their brand partnerships and adjust their strategies accordingly.
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ABOUT FOWLER AVE COLLECTIVE
Fowler Avenue Collective was created in August of 2022 with the goal of providing exclusive fan experiences in a safe and compliant environment. Through different tiers of membership packages, fans have exclusive access to private encounters, behind the scenes updates and training from their favorite USF players. Swag and merchandise discounts are also coming soon to top-tier members on the UnbelievaBULL plan for families. For more information about Fowler Avenue, visit fowleravenue.com
ABOUT BASEPATH
Basepath helps operationalize and scale NIL organizations such as collectives, booster clubs, universities and sports agencies by automating deal processes for athletes and sponsors. Customers include University of South Carolina Collective Garnet Trust, Michigan State Collective SD4L, University of Minnesota Collective Dinkytown, FAU Paradise Collective and Iowa State We Will Collective. For more information about Basepath, visit www.basepath.com.
